Coletta Teske Professional Editing Services ABOUT ME CONTACT or


Substantive Editing
Technical Writing
Information Architecture

I grew up in Boeing town, where signs of Pride in Excellence were plastered everywhere. Plus, my dad was a Boeing lifer that regularly brought home certificates that proved his excellent work performance. My formative years were filled with lessons on how to succeed by doing my best work and always striving to do better.

It was a lesson that I practiced every day. And I still practice to this day.

My addiction to freelancing started in 1980 at Manpower Temporary Services. I temped at almost every business in the Seattle area. I composed correspondence for corporate executives. Formatted reports for engineers. And coordinated the content reviews for these writing projects.

After college, I went to work for a series of investment firms. Along with my regular job, I wrote, edited, and produced newsletters, sales training materials, compliance manuals, corporate profiles, and research reports.

My early experiences taught me many lessons. I learned that I have keen spacial abilities that help me find solutions. I discovered that I loved to learn and that I’m a fearless learner. I also learned that I’m flexible and adapt to most situations.

My writing career launched in the late-1980s when the tech industry boomed in Seattle. Over the next ten years, I collaborated on writing projects at Boeing, IBM, Microsoft, and others. I designed white papers for research projects. Wrote workflow procedures for engineers. And edited training classes for programming languages.

Those experiences led to book contracts when computer how-to books came of age in the mid-1990s. I was the author of 20 books and a technical editor for 21 books. The editors at Macmillan, IDG Books, and Prima Publishing were the best. As they polished my prose, they helped me rise to new heights.

When the bottom fell out of the computer book market, my focus turned to journalism. A chance meeting with a newspaper editor resulted in gigs with two Hawaii newspapers. For the next four years, I conducted interviews for feature stories and researched ideas for a gardening column. It was during this time that I began to explore the Wild World of Web Writing.

All this leads me to where I am today. I love my job as a Quality Assurance Editor on the Dotdash Quality Team. Helping businesses create quality content is a blast. And, my diverse work experiences give me the flexibility to take on a variety of projects.

AP Style Guide
Microsoft Office

Want to Know More About My Writing and Editing Experience?


I’m always happy to talk to you about your writing projects or answer your writing questions.

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Boost Your Reputation with Quality Content

Content That Gets Noticed

I'm a freelance editor and writer with a background in business communications. I write explainer and informational content for how-to guides, presentations, video scripts, training manuals, newsletters, blog posts, and white papers. I've worked on projects for multinational corporations, print and online publishers, and software companies.

Text That’s Picture Perfect

Don't let your audience stumble over minor spelling mistakes, confusing sentences, and disorganized formatting. I have a keen eye for details and empathy for my readers. I'll make sure your materials are correct, complete, and easy to read. My goal is to give readers an experience that doesn't talk down to them and provides information quickly.

Quality That Boosts Reputations

I write in plain language that reaches a broad audience. I'm also a thorough researcher, a quick learner, and an efficient problem solver. And I love to organize outlines. These skills make it easy for me to take a concept and explain it to a varied audience. And, above all, I take pride in producing excellent content that's of high quality.

When Your Content Needs Reviewed, Revised, and Improved Text

Substantive editing is called many names. Some call it content editing, while others refer to it as comprehensive editing or heavy editing. Either way, substantive editing improves the format, writing style, voice, and logical flow of the content. Substantive editors perform structural editing and stylistic editing.

The goal of a structural edit is to make the content makes sense, the information develops in an entertaining format, and the text is accurate and correct.

A stylistic edit brings clarity to your words, ensures the content is at the proper reading level and polishes the text so that it flows smoothly.

During my career, I’ve worked in both capacities. These are the types of editing tasks I can do for you:

  • Help you develop a style guide so that content across your organization is uniform and represents your brand.
  • Ensure that your content communicates clearly with your audience and adheres to your style guide.
  • Fix the document formatting so that it’s easy to scan and visually appealing.
  • Check for accuracy and consistency.
  • Provide coaching to help you improve your English usage, strengthen your writing voice, and format content for better readability.

When Your Customers Demand Clear, Concise, and Correct Content

Explainer content requires a different skill set than creative and marketing writing. Explainer content requires technical writing skills. These skills include the ability to write in plain language and provide information, directions, or instructions.

My technical writing style is conversational, clear, and concise. My writing process starts with an interview where I learn your needs and get acquainted with your audience. During this time, I gather the background information needed to create an outline. Then, the writing begins, and after that, we’ll review the draft content to fine-tune it and add a bit of polish.

Types of technical documents that I produce:

  • Instruction manuals and user guides for software apps
  • Whitepapers
  • How-to articles
  • How-to video scripts
  • Website content
  • Training course materials

When Your Projects Require Researched, Organized, and Outlined Documents

Quality content starts with an organized structure that’s set up in a logical, practical, and sustainable format. The purpose of information architecture is to make documents easy for users to find information and use that information.

Organizing large documentation projects is my specialty. I’ve designed outlines for programming language training classes, powerplant shutdown procedures, 500-page computer books, and recently for the Microsoft Office 365 Training Center.

In addition to outlining content requirements, as an information architect, I can help you:

  • Define the project objectives, audience, and content requirements.
  • Organize the structure and content for websites, whitepapers, training courses, and books.
  • Determine the content that currently exists and what content is needed to create the final documents.
  • Develop content specifications that detail the content requirements and goals.
  • Establish page and text formats to ensure consistency across text, data, images, sidebars, and other elements.

Coletta's Portfolio: Projects, News, and More

Data Science Badges and News
Journalism Writing Samples
Information Architect for the Office 365 Training Center
Published Computer Books

Writing Tricks

Computer with proofread pages Harness the Power of Proofreading May 6, 2017 READ MORE Light bulb with groups of ideas Develop an Outline for an Informational Article July 23, 2017 READ MORE Blank notebook with pencil, paperclip, and computer Share Your Skills in a How-To Article September 24, 2017 READ MORE Computer with a pen and a camera Journalism Soft Skills for Freelance Writers January 28, 2018 READ MORE Headphones on a computer keyboard Listening Skills for Awesome Interviews March 7, 2018 READ MORE Write descriptive titles to grab an audience's attention Write Descriptive Titles Your Audience Will Notice April 11, 2020 READ MORE

Freelance Tips

Website design wireframe on notebook paper Website Design for Beginners October 25, 2017 READ MORE



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